Business Marketing Essay Example | Topics and Well Written Essays - 1000 words

Business Marketing - Essay Example In this regard, it is vital for organisations to consider the micro and macro environmental factors that influence their operations at the international market (Dana-Nicoleta 37). These factors include employees, competitors, managers, shareholders, suppliers and government. To attain a competitive advantage in a foreign market, firms should emulate an appropriate marketing mix that encompasses the 4Ps (Price, Product, Promotion and Place). This paper seeks to analyze the Peru marketing environment and marketing mix that I would create in my endeavor to introduce a soccer team in Peru. Peru Soccer Environment Competition Soccer is one of the most popular sports in Peru. Due to this popularity, large number of football clubs has been established, thus, resulting in stiff competition. To ensure proper administration of soccer in Peru, Peruvian Football Federation (FPF), the body responsible for managing football matches, has classified the teams into 1st division (Primera Division), 2n d division (Segunda Division) and Copa Peru (Witzig 27). Primera Division is composed of 16 team that includes Alianza Lima, Cienciano, Cobresol, Sport Huancayo, Universidad Cesar Vallejo, Sporting Cristal, and Universitario de Deportes among others. On the other hand Segunda Division comprises of Alaves, Valencia, Real Oviedo, Sevilla, Real Betis, Granada, Alcoyano and Real Sociedad among others. Copa Peru is a renowned elimination league tournament that is held annually in Peru. The aim of the tournament is to eliminate the poor performing teams and promote the winner to the 1st division while the runner-up is promoted to the 2nd division. As a result, teams have continued to compete in order to be promoted to Primera and Segunda Divisions. Poor Management One of the major aspects that characterize Peru soccer is poor management. For example, in 2010 the national team was involved in indiscipline and corruption. This led to losing of key players resulting to poor performance of th e team during the South American qualifiers for the 2010 FIFA World Cup. Another major factor that is affecting the performance of the Peru soccer is the government interference with the activities of PFP. This has created conflict between FIFA and the government. Marketing Mix Product Due to the high demand of soccer by Peruvians fans, my main strategy would be to improve the quality of the football in Peru. In order to improve the performance of my team, I would employ an external coach who is neutral and ready to tackle the internal and external political forces that affect the quality of soccer in Peru. For instance, I would employ skilled coaches from European countries especially the retired footballers from renowned football clubs such as Manchester United, Arsenal and Chelsea. This will not only improve the performance of my players, but also it would attract the support of local fans. Through the assistance of the coach, my next move would be to recruit young and skilled pl ayers who are energetic to face off the competitors during Copa Peru and other local tournament. Price As compared to the soccer players in European countries, Peru football players are poorly paid. This has resulted to demotivation and poor performance of the teams both in local and foreign tournaments. In addition, the high debts that the clubs owe their players has resulted to poor team since most of them are hired by well paying clubs such as Real Madrid, Barcelona, Chelsea and Manchester City among others. To mitigate this problem, I will pay the players in weekly bases with each player getting a minimum of ?4.1million. Additionally, monetary awards will be given for any goal attained by an individual player. In order to attract more fans during a tournament involving my team and a rival club, I

Treating traumatic stress in children and adolescents Essay Example for Free

Treating traumatic stress in children and adolescents Essay Introduction                      Trauma, according to the National Trauma Society, is the among the leading causes of death in the last forty years and accounts for close to 80 percent of the general population in the US. The study shows that children and adults are the common victims; approximately half of the adult population in their late teens is victims to a case of maltreatment or trauma while about 25 percent report more cases. Chemtob and Abramovtiz (2008) undertook studies in preschool and noted 53% of the children experiencing 1 of the 13 cases. This figure however secludes other causes of trauma, as it does not entail sexual and physical abuse. Trauma starting at such an early stage in life sets the ground for psychopathology in later stages of life. This paper shall focus on the nature of traumatic injury, what causes it, the varied forms of trauma present and how to cope as well as vital treatments available. Traumatic Experience                      Trauma is any case that experiences a prolonged or irregular harm of the body. The experience is life threatening and may overwhelm the mechanisms in the body vital in protecting the body. Several people go through many instances of trauma. Severe trauma like combat exposure and serious accidents are common instances. However, even the most successful people face traumatic experiences. Issues in childbirth, sickness or injury, parental drunkenness or insanity as well a parental divorce are common instances of traumatic instances for children (Boer, and Verken, 2009). In future, motor vehicle cases, surgical processes, lack of employment or passing away of loved family members are all cases that are life threatening. The issue regarding trauma or other bad experiences is the level at which it affects with the happiness of an individual. Other people can succumb to depression and dysfunction even from less what appears as less serious cases. This form s of reactions relates to an individual’s health and how much trauma the have experienced in the earlier part of their life. When one is able to go through hard times in life, like being happy, then the traumatic event forms part of their past allowing them to live their present life. In cases where the traumatic cases are not well managed or connected to the body, then an individual’s experiences is lived as though the past and present are still connected. A good instance a Vietnam person who is aware of his mental condition that is at present while his body still lives as though it is still in the early 70s. The person is bound to suffer from panic attacks and paranoia on a daily basis and this noted from the varied symptoms of misery (Blaustein, Kinniburgh, 2007). The body processes and not the actual event that took place are the main causes of the post-traumatic dysfunction. The war that took place in Vietnam took place long in the past. The events that take place in him are memories to people who have not recovered. The trends in the person’s body and nervous system operation, that started much earlier, form the basis of emotions, and thoughts that make a person agonize over unresolved trauma. There are several forms of trauma, like natural di sasters which experts states is common in 13-30 percent of people who have gone through such experiences of natural disasters. The natural disasters may range from earthquakes, fires, floods, and volcanic eruptions. Other forms of traumatic event comprise of mass interpersonal violence, fires, vehicle accidents, sexual assaults and violence among others. Early Development of Trauma                      Getting to know of the ways interpersonal relationships at the start of life affects the progress of neural pathways used in self-regulation. This is vital as it helps us know the formation of an individual’s personality, behavior, and persistent trend in the family dynamics. A psych neurobiological aspect that is keen on the first years of a person’s life when the human brain is growing rapidly those other parts of their life. Traumatic events have an impact on a person’s mind and body and have long-term impact on their life. Secure attachment bonds are the most effective process to help in coping against trauma-induced psychopathology in children and adults (Blaustein, Kinniburgh, 2007). The increasing number of children who have the signs of psychiatric disorder in the modern day and create challenges to community and mental state to assess the vital elements of attachment formation and the time many people believe is the ba sis where all psychiatric disorders arise. Nature and Causes of Trauma                      A person’s life goes through several issues among them; a review one’s life in terms of the success, failures and things set to achieve; looking for a meaning in life like their place in the society, things valued against expectations; conversant of ageing, the goals to meet and; the physical attributes like grey hair, and hormones. These changes in a person’s life affect a person’s life resulting to depression and trauma. Trauma events can be objective or subjective lacking the ability to control something. Traumatic cases may not arise due to disasters; they can also be due to accidents, and stress. This makes a person to suffer from varied signs of trauma. There is similarly other factor in the social realm like trauma like war or politics that can lead to extensive or unexpected cases of trauma. Cases like when one watches dangerous instances that may lead to the death of a person or witnessing the death of a person c an cause trauma, while instances of human rights violations like kidnapping or torture are most common causes of posttraumatic disorders (PSTD)( Alexander, 2012). There are also cases of domestic violence that cause trauma like marriages, child abuse and sexual cases. Studies show that sexual violence is a common cause of trauma. The trauma may have notable effects on a person’s emotions. Avoiding emotional distress is viable but may not work; however, stopping emotions can be stopped by intense emotions. Therefore, there is a probability to manage emotions, reflect, and control them before they become hard to control. Emotions like fear and anxiety are notable in experiences. Keeping aware of things allows one to apply defense mechanisms before they go out of hand. Additionally, it is necessary that one becomes aware of the symptoms of trauma. Every person responds differently, this can lead to emotions like anger and fear and it may be destructive on an individual’s life like keeping distance from friends and misusing drugs. It is easy to see a person with traumatic signs. They are grouped into physical, behavioral, emotional, and cognitive signs. A person’s body may react by facing pains, tiredness, lack of appetite, and lack of sleep. These signs are common irrespective of the physical condition of the person. The emotional signs arising from trauma are fear and anxiety, shock and belief. This makes a person become overwhelmed. The emotional stress that arises due to trauma can affect a person’s behavior and their relation with other people (Blaustein, Kinniburgh, 2010). They remove themselves from the social setup, start abusing drugs, and acquire poor tendencies. The pattern of though acquired by a person is affected by the event and cognitive signs like poor concentration, and difficulty making decisions arise. These signs begin once the traumatic event is experienced. This event is hard to recover from and may take up to years to acquire their original state. The victim-based elements can lead to variations of the impact of traumatic experiences, which regard to: gender, age and lifestyle, and nervous system as well as the distress surrounding the experience. Trauma can alter the meaning of life and create feelings and experiences not easily grouped in diagnostic guidebooks. These existential effects comprise of notable emptiness, lack of connection with the spiritual being or disruptions in ability to care and trust (Arvidson, et. al., 2011). There exist varied forms of traumatic reactions like depression, psychotic depression, anxiety, and stress. Trends applied in the flow of energy and information defined as chaotic states show the absence of resolution of trauma. The impact is that it interferes with the capacity to adapt to changes in an environment. The attachment association at the start of life shapes the maturity of a child’s brain, which starts an adaptive activity in the assessment visual and auditory socio-emotional communicative signs and stress reaction. This model of critical understanding into child development similarly operates in teenagers and adults. Reid states that trauma takes place before there is sufficient differentiation of the person from others and before one acquires the ability to symbolize, a child is not able to remove itself from experience. This is common in adults and children going through traumatic disorders. Effects of Trauma                      When faced with a dangerous situation, people in most cases go through feelings of fear and helplessness. This experience can be through physical harm or witnessing an event. After these experiences begin to go through experiences that changes how they see life. The length of time these problems are noted may have a bad impact on the victims. There are varied effects that arise from these conditions; a person may get overwhelmed with fear and others may begin showing symptoms. The most common symptoms include mental and physical re-minder of the experience(s). Re-experiencing the trauma is common in the survivors. This means that they continue to have similar mental, emotional, and physical experiences that took place sometime back. This can be thinking about the trauma, witnessing image of what took place, feeling disturbed and feeling physical impressions similar to what took place. The victims acquire the feelings and act a though the trauma is taking place again; they start feeling vulnerable, panic, anger and think of harming people (Roth, 2013). This is since they are anxious and get agitated, they get trouble sleeping and concentrating. These problems are never voluntary and the victim finds it hard to control it from taking place. Mentally, the experience can comprise, bad memories, change of mood when reminded of the event, difficulty controlling emotions due to anxiety and difficulty concentrating. There are similarly physical reactions to trauma like difficulty sleeping, getting agitated, startled by loud sounds, getting sweaty and shaky when faced with certain situations and difficulty breathing. Due to these upsetting feelings, the trauma victims in most cases behave as though they are in constant danger when stressed or something reminds them of an event. They may tend to feel unsecure in cases that are not dangerous. Since these people acquire the feeling of danger in certain circumstances, they may become aggressive in cases that are not necessary. Although going through the signs are not a pleasant feeling, they show that the body and mind are trying to handle the traumatic experience. These signs are automatic and there is a probability that going through these signs are part of the mind’s effort to make sense of what takes place. Post Traumatic Symptoms                      There are two forms of symptoms for traumatic victims: secondary and associated symptoms. In secondary symptoms, issues arise due to post-traumatic experiences and avoidance signs. For instance, since a person wants to evade talking about a traumatic experience an increased number of symptoms may arise as a result. As time goes by, the secondary symptoms are a trouble and affect the victim compared to the first experience and avoidance signs. Associated symptoms are issues that arise indirectly from excessive fear; however, it may take place because of things that take place at the time the trauma happened. For instance, a person who is psychologically traumatized in an accident may be harmed physically and depressed due to he cannot work or leave the house. There are varied issues known as secondary or associated trauma signs: aggressive tendency to other people can take place due to frustration over the ability to manage the traumatic signs (Lopez, 2012). Similarly, it can take place when other events that took place at the period of trauma make the person angry. Some people become aggressive since they grow up in a family with people overreacted when they become angry and could not manage their feelings. Since anger makes people to stay away, they similarly hinder people from creating a positive connection and getting assistance. Anger and aggression have the ability to result to job issues, marital and relationship is sues as well as loss of close associates. Similarly, guilt can arise when traumatic sign make it hard to meet the daily responsibilities. Moreover, it can take place when people start doubting their actions or what they missed in trauma. Most people in trying to resolve issues end up blaming themselves. This is not genuine and it does not take into consideration issues that arise. This leads to extensive levels of distress and can stop a person from meeting other people. The society in such cases ends up blaming the survivor and this is not right. The victims can at times feel disconnected from their friends, family, and associates. In most cases, it does not take into consideration the reason as to why the event took place and starts having trouble in expressing what they feel. After the traumatic experience, the victims are not able to handle some issues and stop trying to mend their relationships with friends and family (Roth, 2013). The victims can similarly face some physical signs and issues that arise due to facing extended period of physical distress or anxiety. They hence stop going for medical checkups, as it is constant reminder of trauma and leads to anxiety and hence poor health. The habits commonly applied by victims of trauma like consumption of alcohol have the effect of deteriorating the health of victims. Similarly, other things can take place like when going through trauma like physical injury (Lieberman, van Horn, 2008). Lastly, misuse of drugs and alcohol are other ways that people going through trauma us e to stop any bad feelings. These common steps would prove harmful to the victims in future. However, the posttraumatic experience signs and other trauma-connected issues could take up a big chunk of an individual’s attention when they do through pain, and distress. Effective Therapeutic Interventions                      People have varied meanings to their lives and this is common in their experiences and life choices made. The life forms their identity and it is shaped by psychological, cultural or event. It is hence necessary to take into consideration the elements necessary for effective management of traumatic experiences. The ability to sustain continuity at a general life perspective and trauma level is believed to be a sign of managing trauma. This ability ought to show itself and the victim should be aware. Acquiring meaning from life is a vital step in coping with trauma. The most effective process entails an inner search for value of life to the victim. Questions like why and what to achieve are some of these questions for the survivor in getting meaning. The realization of the ability of the body as a problem and solution in post-traumatic experiences results to the emergence of psychotherapy. In reference to talk therapy as a model of coping with trauma, the method acts as though the mind and emotions are an area of healing. The body processes are more accurate when compared to using talk or emotional elements (David and Driscoll, 2013). The strength and persistence of traumatic experiences shows that we are able to repeat tendencies, feelings, and thoughts in a repetitive manner. These patterns may go on for long disregarding efforts to control it. This persistence arises due to past traumatic instances having being due to life or death. The interventions affecting the ameliorating trauma ought to focus on advancing the effectiveness of psychobiological communications in the body attachments and maximizing the maturation of limbic-autonomic connections and brain systems applied in regulation. Assessing oneself is the most effective way to coping with trauma among the varied ways available in assessing oneself in cases of traumatic experience. Possessing the feeling of responsibility, guilt or passiveness are what goes through an individual. These factors start to rise when coping begins. According to psychologists and spiritual leaders, there ought to undertake several processes to cope with trauma. The first step is to taking good care of the body, it can be physical injury or emotional affliction. This is through eating fruits and a balanced diet, constant exercise like running and sit-ups as well as getting enough sleep to get a healthy body (Kuhn, and Pieramici, 2011). These steps are vital as it helps an individual cope with stressful situations and improves their mood. Additionally, one is able to mobilize their support model through creating a good relationship and connecting with others going through these experiences. When one is able to talk about what they experience they are in a good position to understand their emotions and are able to note what needs rapid action. Keeping a normal schedule is another professional measure that helps cope with trauma. The victims should stay in touch with others and avoid keeping to themselves. Their daily activities should progress as normal as this will allow them to setup themselves and acquire a sense of order and avoid life iss ues that arise. Having fun with life is another way to coping with stressful situations, as doing things that one likes; cooking, watching the television, or singing. This allows one to restore their life. Victims of traumatic experiences in most cases go through hard times in life and may feel secluded from others. In such instances, it is recommended to seek help from experts like psychiatrist, counselors, spiritual leaders, or other people who may offer valuable assistance (Allen, 2008). In this regard, meditation and prayer are useful ways and is often encouraged by spiritual leaders like pastors and priests. Looking for spiritual guidance could be of great help to victims in getting to understand and get answers to questions or doubts people face in life. In all the efforts applied to help victims of trauma to cope with the condition, it is highly recommended that they do not do things that would aggravate their condition. This could be like avoiding drug, stressful environments, and harmful people. It is common for trauma victims to engage in drugs as a way to ease their pain. However, professional studies and advice show that these drugs pose a harm in any progress made to get b etter (Legome, and Shockley, 2011). It is hence more advisable to take time and follow doctors and pastor’s advice. Taking time off to relax, walk in parks and listening to soothing music is helpful. Spending time with family and friends are also vital in soothing the mind.   Spiritual and Practical Methods to coping with Trauma                      Trauma is both a psychological and emotional change of the body. An effective of treating the mind is through soothing the mind and acquiring meaning to life. This can be through use of spiritual and practical measures in handling trauma. Spiritual leaders like pastors and priests are known and keen to handling depression and trauma. They help individuals to handle depression and trauma. They are of the belief that prayer allows us to handle issue we face in life. Christians see trauma as one where it stimulates through the feel of guilt or harming other people’s feelings as well as having outlived God’s will leading to depression. Moreover, when one has the feeling of death, it can harm and lead to trauma (Johnson, 2011). In this regard, meditation on the Holy Scriptures, prayer and other spiritual activities can allow one have the ‘balm of Gilead’ that heals the sick or sin. References are made to the scriptures on how G od comforts the depressed and not pulled down by depressions. There is justification for spiritual healing, though spiritual leaders call upon their follows to acquire a more practical model and look for treatment from health professionals. Conclusion                      Posttraumatic experience is a condition that causes much distress to its victims. This paper has focused on varied issues that relate to posttraumatic experiences and considers it an act of detachment of the memory from the self. It focused on the causes of trauma. They are varied types like those caused by natural disasters; floods, fire, and earthquake: there those that arise from personal experience like sexual harassment, rape, accidents, and death. Its victims have symptoms that are easy to identify like depression, lack of concentration, sweaty and shaky. They have some memories that trigger a reaction of fear and insecurity. The victims end up being in a state that they lose control of themselves. The effects that arise from this condition is that they can harm themselves and those close to them, they become detached from the social setup and this may lead to them getting involved in drugs and alcohol to cope with it. It is treatable and this is through psychotherapy, which involves the victims, process and integrates so that they can in the end work as other memories work as opposed to working on its own. Therapy entails handling and comforting the victim to restore the feeling of safety. They victims here are allowed to tell their story and are able to understand themselves and their environment in a setting of light and hence restore relationships. This process is with the help of professionals like counselors and psychiatrists. Similarly, the treatment can take a spiritual turn where pastors and priests help the trauma victims to cope with their conditions. Spiritual and professional are vital as they help restore the person in a state of peace and tranquility. Overall, trauma victims need a lot of love, care, and consideration for them to get back to their initial state. They need to go through exercises, relaxation and go about their normal activities with the help of friends and family. The ir future is hence brighter and goes back to normal with the society playing a role. References Alexander, J. (2012). Trauma: A Social Theory. Cambridge: Polity Allen, J. (2008).Coping With Trauma, Second Edition: Hope Through Understanding. Arlington: American Psychiatric Pub Arvidson, J. et. al. (2011) Treatment of Complex Trauma in Young Children: Developmental and Cultural Considerations in Application of the ARC Intervention Model. Journal of Child Adolescent Trauma, 4: 1, 34 — 51 Blaustein, M., Kinniburgh, K. (2007). Intervening beyond the child: The intertwining nature of attachment and trauma. British Psychological Society Briefing Paper, 26, 48–53. Blaustein, M., Kinniburgh, K. (2010). Treating traumatic stress in children and adolescents: How to foster resilience through attachment, self-regulation, and competence. New York, NY: Guilford Press. Boer, P. and Verken, C. (2009). AO Handbook: Orthopedic Trauma Care: Orthopedic Trauma Care. New York: Thieme. Chemtob, C. M., Nomura, Y., Abramovitz, R. A. (2008). Impact of conjoined exposure to the World Trade Center attacks and to other traumatic events on the behavioral problems of preschool children. Archives of Pediatrics and Adolescent Medicine, 162(2), 126-133. Johnson, S. (2011). Emotionally Focused Couple Therapy with Trauma Survivors: Strengthening Attachment Bonds. New York: Guilford Press Kuhn, F. and Pieramici, D. (2011). Ocular Trauma: Principles and Practice. New York: Thieme. Legome, E. and Shockley, L. (2011). Trauma: A Comprehensive Emergency Medicine Approach. Cambridge: Cambridge University Press. Levetown M. (2008). Communicating with children and families: from everyday interactions to skill in conveying distressing information. Pediatrics.121: pp. 1441-1460. Lieberman, A., van Horn, P. (2008). Psychotherapy with infants and young children: Repairing the effects of stress and trauma on early attachment. New York, NY: Guilford Press. Lopez, L. (2012). Trauma Counseling: Theories and Interventions. New York: Springer Publishing Company. Roth, M. (2013).Memory, Trauma, and History: Essays on Living with the Past. New York: Columbia University Press. V., David and Driscoll, P. (2013). ABC of Major Trauma. New York: John Wiley Sons Source document

Hindustan Unilever Limited Is Indias Largest Company Marketing Essay

Hindustan Unilever Limited Is Indias Largest Company Marketing Essay HUL was formed in 1933 as Lever Brothers India Limited and came into being in 1956 as Hindustan Lever Limited through a merger of  Lever Brothers, Hindustan Vanaspati Mfg. Co. Ltd. and United Traders Ltd. Its headquarters is in  Mumbai, India. It has employee strength of over 15,000 employees. The company was renamed in June 2007 as Hindustan Unilever Limited. Hindustan Unilevers distribution covers over 1 million retail outlets across India directly and its products are available in over 6.3 million outlets in the country. It estimates that two out of three Indians use its many home and personal care products, food and beverages. In the villages: HUL has also revamped its sales organisation in the rural markets to fully meet the emerging needs and increased purchasing power of the rural population. The company has brought all markets with populations of below 50,000 under one rural sales organisation. The team comprises an exclusive sales force and exclusive redistribution stockists, under the charge of dedicated managers. The team focuses on building superior availability, while enabling brand building in the deepest interiors. HULs distribution network in rural India already directly covers about 50,000 villages, reaching about 250 million consumers. Political Factor It means to what degree government intervenes in the economy. Political factors include areas such as tax policy, labour law, environmental law, trade restrictions, tariffs, and political stability. Political factors may also include goods and services which the government wants to provide or be provided. Further more, governments have great influence on the health, education, and infrastructure of a nation. Economic Factor -These include economic growth, interest rates, exchange rates and the inflation rate. For example, interest rates affect a firms cost of capital and therefore to what extent a business grows and expands. Exchange rates affect the costs of exporting goods and the supply and price of imported goods in an economy. Social Factor These include the cultural aspects and include health consciousness, population growth rate, age distribution, career attitudes. Trends in social factors affect the demand for a companys products and how that company operates. Technological Factor -These factors include technological aspects such as research and development activity, technology incentives.They can determine barriers to entry. Furthermore, technological shifts can affect costs, quality, and lead to innovation. Here are some more factors which can affect a business:- Environmental Factors -These include ecological and environmental aspects such as weather, climate, which may especially affect industries such as tourism, farming, and insurance. Furthermore, growing awareness of the impacts of climate change is affecting how companies operate and the products they offer, both creating new markets and diminishing or destroying existing ones. Legal Factors These include different type of laws such as discrimination law, consumer law, employment law, and health and safety law. These factors can affect how a company operates, its costs, and the demand for its products. The impacts of these factors on Hindustan uniliver limited. These 6 are the most common factors which can affect a business directly or indirectly. Hindustan uniliver limited is an old organisation.It has produced many products like soaps,surfs,detergents and etc.In all the retailing Stores we will find the products of hidustan uniliver limited as there products are very famous all over the country.A company like hul is all affected with some factors.The factors we have discussed earlier. There are factors like political and now the political factors can affect the working of an organisation in a big way.Political factors includes tax policy, labour law, environmental law, trade restrictions, tariffs.These are the some items which can affect a organisation politically.Government can change the Tax policy or tarrifs etc.Government can impose the restrictions on trade etc and company will have to accept the changes as they are made by the government. The second factor which have affected Hindustan uniliver limited is economic factor. Economic factor include many things like economic growth, interest rates, exchange rates and the inflation rate. These are the main things which are considered in economic factors. Economic growth means the rate at which the the growth of the economy is going. Exchange rates means the rates at which the exchange takes place between two organisations. Inflation means where there is excess demand and shortage of supply.If the inflation rate goes high then the organisation will be affected as demand will be more and supply of goods will be less. The third factor which have affected the Hindustan uniliver limited is social factor.Social factor include health consciousness, population growth rate, age distribution, career attitudes. Social factors also affects the organisation in a big way.If the population is growing at a high rate then it will affect the organisation as there are more demand for products than supply. The fourth and the most important factor is technological factors. Technology is the most important factor which the organisation have to look. As we know that technology changes very quickly.we see in daily life that almost everyday a new technology is invented.The organisation will have to keep updated with the new technologies and it should also educate the employees about the technologies.Hindustan Uniliver is affected by the technology factor because the company has not adopted the new technologies.

Bull Fighting Essay -- essays research papers

Bull Fighting   Ã‚  Ã‚  Ã‚  Ã‚  The immediate reaction of many non-Spanish people to bull fighting is that it is sick, animal killing, unmoral entertainment. To many others around the world, though, bull fighting is a sport which involves courage, skill, and power, in a struggle between man and beast. This purpose of this paper is not to discuss the moralities of bullfighting though, it is to give some information on a sport which is loved by many throughout the world.   Ã‚  Ã‚  Ã‚  Ã‚  A bull fight, or corrida de toros, consists of three matadors, and six matches, which each take about 20 minutes to complete. These fights take place in a bull fighting arena, or plaza de toros. The least experienced matador will take the first and fourh matches, and the best matador will fight in the third and last matches.   Ã‚  Ã‚  Ã‚  Ã‚  The matadors are not alone. They are accompanied by three banderilleros and two picadores. The matador wears a brightly colored costume known as the suit of lights. His assistants wear less flashy costumes.   Ã‚  Ã‚  Ã‚  Ã‚  The movement from act to act in the bull-fight is divided by a trumpet blast. The first trumpet signals the paseo, or march of the bull-fighters. The second trumpet proclaims the entrance of the bull. The matador first watches his chief assistant perform some passes with the yellow and magenta cape, in order to determine the bull's qualities and mood, before taking over himself. Du...

Lessons Learned Paper

Lessons Learned Paper Na’Kisha Sherrard, MS University of Phoenix Lessons Learned Paper Connecting with a group of doctoral students for the first residency is very frightening. Several students admitted to having feelings of misperception, worry, or uncertainty. Meeting someone new is certainly not comfortable, however the expectations and anxiety of a doctoral program is sufficient for someone to ask why one would choose to undertake a huge venture. This residency has motivated me to endure in my program. There were several eye-openers that revealed development and improvement as a doctoral student.In the last five days, various lessons and experiences were taught and learned but the most important lessons for me include the learning team experiences, scholarly writing, and reflection on the lessons learned. Learning Teams During this residency experience, I acquired a lot about learning teams. In my academic and professional experience, I have been a part of numerous teams. I have had some bad encounters with teams during my duration with the University of Phoenix and presumed that the team experiences at residency would be similar.I definitely applied my situatedness but I understand now a cohort of different personalities can form a successful team where all opinions are heard, all ideas count, all contribute and all appear to demonstrate an authentic interest for one another. Dr. Sally played a major role in team experience. She encouraged an atmosphere of empathy, hope, and interest. She was our main supporter. I appreciate and value the honest disposition Dr. Sally showed. Her charisma made us feel we belonged to the team.We completed several team assignments that allowed us to develop our learning team skills. We had various chances to work in learning teams. We reviewed course articles, course competencies, and were given several activities to develop team organization. We presented assignments on thinking models, constructing meaning, team pre sentations, and scholarly writing. The diverse assignments and activities we had in addition to the combined efforts of Dr. Sally and the students have made me reevaluate the idea of working with a learning team in my classes to come.While are listening to other doctoral students in a learning team communicate what they got from learning; I was able to get another viewpoint that also gets me thinking. My brain absorbed more information from listening to other student’s views. Understanding from other students also makes me try to pay attention to my lessons in a manner I would not have thought of without getting reactions from my learning team. I will be unbiased in the future and not believe that I will experience a negative encounter with a learning team experiences.I will guarantee to show encouraging traits of a team player and stay helpful. Individuals provided with new information and abilities are supposed to not only better themselves but to be instantaneously inspire d to change the world (Mezirow, 1990, 47). I am excited about my next learning team experience and look forward to making a difference. Scholarly Writing There was so much knowledge gained about scholarly writing and what it includes. These past five days has strengthened what I previously understood about this subject.Throughout several assignments we have did in class, I learned that scholarly writing must be involved. There are certain parts of scholarly writing that are not flexible. Scholarly writing must be written in third person, written for a reason, cannot be prejudged, avoid suppositions and be backs by evidences, theories, and data. I also learned new terminologies that have to do with writing such as anthropomorphism. Trustworthy sources must be used in scholarly writing. I learned a great deal about the choice of sources to use and about scholarly writing.The constructing meaning assignment helped reinforce the importance for trustworthy and legitimate sources in schol arly writing. I believe the assignment we accomplished personally where we had to select and analyze an article helped show how significant it is to use the correct sources. The resources used can also be deceiving and seem to be qualified, but may only be just an opinion of that author. To avoid this, we must use scholarly, peer-reviewed articles to back up our statements. One of my ultimate disappointments as a college and graduate scholar is not putting more importance on learning to become a critical writer.Although I think I obtained a great knowledge from awesome universities, this is one subject where I was dissatisfied with myself and the instructors. I desire that they would have held me responsible to being a critical writer. I would definitely tell an individual that is looking into pursing their doctoral degree, if writing is a weakness you should be not embarrassed. It is better to be mindful of this task and do all that can be done to improve it as early as possible. S earch for assistance immediately to learn to write appropriately and it will help throughout one’s education and career.With all the information I obtained about scholarly writing, I plan to use it to numerous types of writing I will do in the future. I can use this knowledge I acquired on this subject for different types of writings at the scholarly level during my studies at the university and beyond, upcoming course assignments, discussion replies, spoken conversations on the subject and my dissertation process. I can give this knowledge to my colleagues and well as other doctoral students to help advance their writing. I can also use what I acquired when I begin my study process whether it is on quantitative or qualitative study.Reflection One of the most valuable topics I learned was reflection. Reflection is scholarly and emotional activities in which a person engages to discover their encounters in order to guide new perceptions and gratitude (Mezirow, 1990). I also le arned the variations amongst critical reflection and reflection. The process of critical reflection covers three points: discovering suppositions that motivate views and behaviors, examining the precision and rationality in how we tie suppositions with our encounters of realism, recreating suppositions to make them more general and encompassing (Mezirow, 1990).During the different course activities we completed, I learned the value of reflection. This residency offered several chances for the students to reflect on what was learned. There were several practices used to promote reflection during this experience at residency. Our nightly journals were just one of the ways we could reflect on what was covered every day and focused on what we learned on each subject, how we can use what we acquired, what we learned about ourselves and how the class information and encounters have shaped our means of reflecting.This was not the only way of reflection we practiced during the residency. We encountered other types of reflection that inspired the practice of critical thinking. The residency essentially began with a type of reflection on why we were personally here and out purpose statements. We integrated reflection methods as we finished our reviews of the articles and talked about how we will use what we absorbed on writing assignments in the future. We also learned to reflect as a team. The comments we gave other teams was a type of reflection.We were able to help enrich their presentations while reflecting on methods we can individually advance personally and on a team. I can definitely foresee myself encompassing the lessons I learned on reflection. Dr. Sally made a recommendation to start journaling and I plan to apply the practice of journaling my reflections. I intend to use my critical thinking skills and reflection while working in teams and at work. Previously, I felt that reflections were strained when I finished my weekly summaries in previous courses, how ever I do understand the significance of reflections.This valuable practice will continue to develop me as a scholar, practitioner and leader and improve me be self-conscious so I can supportively touch others around me. â€Å"The processes of writing and reflection can help to clarify some of the whirling and unfocused thoughts that sometimes get in the way of more productive thinking† (Wellington et. all, 2005, p. 36). Conclusion Year One Residency was very gratifying. I have developed resourcefully and individually because of this knowledge. Although, when I arrived I was unsure of what to expect, I was relieved rather quickly.I met some awesome doctoral students and gained a great deal of knowledge that I can apply to my everyday life. This has been a rewarding and I am excited about Year Two Residency. References Mezirow, J. (1990). Fostering critical reflection in adulthood: A guide to transformative and emancipatory learning. San Francisco, CA: Jossey-Bass. Wellington, J. , Bathmaker, A. , Hunt, C. , McCulloch, G. , & Sikes, P. (2005). Succeeding with your doctorate. Thousand Oaks, CA: SAGE Publications Inc.

The Effects of Jazz and Classical Music on Musicians Essay Essays

The Effects of Jazz and Classical Music on Musicians Essay Essays The Effects of Jazz and Classical Music on Musicians Essay Essay The Effects of Jazz and Classical Music on Musicians Essay Essay A thesis presented on the history of wind as compared to classical music and the effects on instrumentalists. get downing with the birth of wind. and covering the 20th century. Berliner ( 1994 ) impresses upon the thought that wind music is more of import to a musician’s development and an individual’s mental wellness than classical music. It is this author’s sentiment that Jazz is superior over classical music because wind music is frequently soft. smooth. and brooding. In add-on. the universe of wind has some fantastic creative persons who can both play and compose wind music so extraordinary that it will do music lovers melt similar ice as the emphasis washes off. Jazz allows people to shut their eyes. relax. mediate. and dream about their loved 1s. It is the best for mediation intents because it provides people with softness. composure. psyche. and phantasy. The freedom found in wind represents the freedom inside of all Americans. Jazz itself is a success narrative told through its ain innovation. True wind instrumentalists play the music that they do as a necessity to themselves. Their music is their diary. and their journal is more pure than words can state. Jazz is America’s great part to the humanistic disciplines. It is thrilling. tickle pinking. and challenging music that stirs emotions of all sorts. Jazz is in the head. bosom. and in the psyche. Its influence extends worldwide. and touches all related signifiers of music. It is an enriching art signifier that deserves a particular topographic point in our vivacious civilization. III In the universe of wind. immature performing artists must get the hang a repertory of chord patterned advances. off-beats. and harmoniousnesss so that they can number on them as constructions around which and through which they might weave more charming fluctuations. Wind participants use chord alterations as a agency of giving form to melodic improvisation. Classical participants simply read lead sheets or book agreements and utilize rigorous chord symbols in a much more inactive manner. â€Å"Classical music is simple for its rhythmic form and simplistic chords while jazz’ chords are complex† Cook ( p. 17 ) . Many may reason that classical music is a more built-in portion of development. but a gifted classical composer will in fact draw on stylistic elements of wind to enrich the classical tradition of symphonic music. Classical composers have systematically been doing usage of two elements of wind over the old ages which are syncope and harmoniousness characterized by bluish notes. â€Å"Indeed. even seemingly knowing classical instrumentalists frequently sound baffled and diffident about the kernel of wind music. † Carr ( p. 174 ) . Some of the most complete instrumentalists of our clip have devoted themselves to a life-long survey of wind music. and few classical instrumentalists have been able to get the hang wind. Jazz music ran parallel to the development of the 20th century classical manner music. Those instrumentalists that learn both types of music are non locked into one type of subject. and will hold more musical experiences. â€Å"We are the musical thaw pot accomplishing a vision of unifying civilizations that fulfilled the image that America had of its ain societal fate. † Gioia ( P. 395 ) . As a consequence of this construct. wind composers began to go to symphonic music concerts. and later wind and classical manners began to overlap to a grade ; which resulted in an art signifier now referred to as wind merger. Some would reason that wind music is excessively different from classical due to being unceremonial. gritty. or excessively improvisational. Between 1920 and 1950 wind and classical music together made the most successful parts to music. â€Å"One genre basically has the ability to larn something from the other. and can make an even more bewitching sound. † Ratl iff ( p. 23 ) Many could challenge over the fact that a fledgling to wind might experience bewildered by its proliferation of manners and differing attacks to music-making. â€Å"Indeed. harmoniousnesss are more unresolved. phrases more irregular. speech patterns crisp. and pacing are more varied. but that is what makes it so beautiful. Its insouciant nature is evidenced by the inoffensiveness of incorrect notes being plated. by vocalists taking breath sometimes without relation to wordss. and instrumentalists being introduced right in the center of a performance† Ratliff ( p. 72 ) . Classical music on the other manus can on occasion trip a thorough geographic expedition of ego and head. It may do a individual to look at their failures in life. A sudden realisation of ego can be utmost or painful. Not everyone enjoys classical music. In the UK. classical music is used to drive groups of young persons off from topographic points they congregate in. Jazz music is a beautiful improvisational a rt doing itself up as it goes along merely like the state that gave it birth. and with each pat of the pes. wind instrumentalists reaffirm their connexion to the Earth. Jazz waxes and ebbs between tenseness and rest. It challenges the instrumentalist with capriciousness and so honoring the hearer with predictable beat. â€Å"Jazz wagess single look but demands altruistic coaction. † Ward ( p. 1 ) . Listening to wind is non merely a satisfying and honoring experience ; surveies show that it is really good for a musician’s wellness. Listening to wind or playing wind tunes can alleviate chronic hurting and megrims. cut down blood force per unit area. speed up post-stroke recovery. better memory. hike unsusceptibility and bring on relaxation. 2 Jazz music helps distract people. It gives persons a sense of control and besides releases endorphins into their organic structures that alleviate hurting. There is a really contextual argument that classical music is superior due to the fact it can let go of Dopastat during expectancy and experience of peak emotion to music. It conveys really good what the composer puts into it. and although classical music does trip pleasance and reward-related parts of the encephalon making a high. playing extremely pitched stimulating music for long periods is non healthy because it leads to cortisol and noradrenalin secernment without the attendant battle or flight action. Long term overdose with those endocrines is good documented to make many wellness jobs. from depression to sexual disfunction. The current market portion of Jazz in America is mere 3 per centum. but wind is still regarded as a really powerful music which is in the blood and feeling of the American people more than any other manner of music. It can be made the footing of serious symphonic plants of enduring value in the custodies of a talented composer. â€Å"Jazz music has ever been and everlastingly will be cardinal in the development of future musicians† Cook ( p. 65 ) . Glossary Bebop: the manner of wind developed by immature participants in the early 40s. peculiarly Parker. Gillespie. Kenny Clarke. Charlie Christian and Bud Powell. Small groups were favored. and simple criterion melodies or merely their chord patterned advances were used as springboards for rapid. many-noted improvisations utilizing long. guerrilla. syncopated phrasing. Improv was based on chordal harmoniousness instead than the melody. The ‘higher intervals’ of the chords ( 9th. 11th and 13th ) were emphasized in improv and in piano chord voicings. and changes were used more freely than earlier. particularly the augmented 11th. The land round was moved from the bass membranophone to the drive cymbal and the twine bass. and the rhythmic feel is more streamlined and elusive than earlier. Instrumental virtuosity was stressed. while tone quality became more reticent. less evidently ‘expressive’ . The manner cast a really long shadow and many of today’s particip ants 60 old ages subsequently could be reasonably described as bebop. Bluess: ( 1 ) A signifier usually dwelling of 12 bars. remaining in one key and traveling to IV at saloon 5. ( 2 ) A melodious manner. with typical associated harmoniousnesss. utilizing certain ‘blues scales’ . Riffs and grace notes. ( 3 ) A musical genre. hereditary to wind and portion of it. ( 4 ) A feeling that is said to inform all of wind. Boogie ( boogie-woogie ) : a manner of piano playing really popular in the mid-thirtiess. Bluess. with uninterrupted repeated 8th note forms in the left manus and exciting but frequently stereotyped blues Riffs and figures in the right manus. Meter: A key-establishing chord patterned advance. by and large following the circle of fifths. A turnaround is one illustration of a meter. Sometimes a whole subdivision of a melody can be an drawn-out meter. In understanding the harmonic construction of a melody. it’s of import to see which chords are connected to which others in meters. Free Wind: a manner of the early and in-between 1960ss. affecting ‘free’ playing and a fierce affect. It was originally associated with black cultural patriotism. Sometimes two drummers and/or two bass participants were used. Some free wind was profound. and some non really good. Some who played it subsequently denounced it. but the manner became an ingredient in future manners and still has many advocates despite its deficiency of general popularity. Groove: an infective feeling of rightness in the beat. of being absolutely centered. This is a hard term to specify. A Medium Groove is a pacing of. state. 112. with a slinky or funky feeling. Improvisation ( improv ) : the procedure of spontaneously making fresh tunes over the continuously repeating rhythm of chord alterations of a melody. The improviser may depend on the contours of the original melody. or entirely on the possibilities of the chords’ harmoniousnesss. or ( like Ornette Coleman ) on a footing of pure tune. The ‘improv’ besides refers to the improvisational subdivision of the melody. as opposed to the caput. Inner voice: a melodious line. no affair how fragmental. lying between the bass and the tune. Interlude: an extra subdivision in a melody. particularly one between one person’s solo and another’s. The Dizzy Gillespie standard A Night In Tunisia has a celebrated interlude. Jazz Standard: A well-known melody by a wind instrumentalist. See Standard. Latin: ( 1 ) Afro-Cuban. Brazilian or other South American-derived. There are many particular footings used in Latin music and I haven’t tried to include them here. ( 2 ) Played with equal 8th notes as opposed to swung ( see swing def. 2 ) . Besides ‘straight-8? . The feel of bossa novas and obeche. Form: a pre-planned melodious figure. repeated at different pitch degrees. Something played automatically by the fingers without much idea. Reliance on forms is the trademark of a weak participant. Mentions: Berliner. Thinking in Jazz. University of Chicago. 1994 Carr. Ian. Jazz the Essential Companion. Prentice Hall Press. 1987 Cook. Richard. The Penguin Guide to Jazz. Penguin Books. 2004 Gioia. Ted. The History of Jazz. Oxford University Press. 1997 Ward. Geoffrey. Jazz a History of America’s Music. Random House. 2000 5